Sponsored in part by Economic and Rural Development and Tourism, the 10 to 20 Project will host Newman for an all day workshop entitled “Attract, Keep and Engage more Customers more Often.” This high content, results focused session is designed to turn inspiration into innovation through a targeted three step approach to customer engagement.
Phaedra Charlton-Huskins, Economic Development Officer at the Region of Queens Municipality and 10 to 20 Project team member says, “If you have a business, you have customers. Here in Queens we know all too well that with unprecedented competition, a challenging economy and a shrinking marketplace, businesses are struggling to meet the ever increasing demands of today’s customer. Toni will help our businesses meet those challenges.”
Until now, the 10 to 20 Project has been consumer focused, highlighting the benefits of spending money locally and its effects on the economy of Queens.
“We felt it was time that we did something for businesses. It is a two way conversation, after all, so while we want Queens’ residents to spend their money here, we also need to make sure businesses are offering what customers want”, says Monica Howard, Chamber of Commerce board member and Manager of Liverpool’s Royal Bank. “With this intensive workshop, businesses will be able to answer the question that all their customers are asking, ‘Why You?’”
The “Attract, Keep, and Engage” workshop will be held at White Point Beach Resort on Oct. 24 from 9:30 a.m. until 4:30 p.m. Businesses can choose to attend the morning session for $30 or stay for the whole day for $50 (lunch included). Tickets are available at the Astor Theatre Box Office at 354-5250 or by visiting www.astortheatre.ns.ca and clicking on the “Tickets Online” icon below the calendar. To select the all day ticket, choose “special” in the drop down menu once adding your seat to the cart.
For more information on Toni Newman, visit www.toninewman.com. Full details of the event can be found on www.10to20project.com.


